NBC Doing Well with Olympics, the Bastards

Apparently the Olympics have been ratings gold for NBC this year. Swimming and gymnastics have been extremely popular, and everyone has been talking about the Olympics.

What this article doesn't mention is that the West Coast isn't getting any of that live primetime coverage. Nothing but tape delays for us!

NBC said Saturday’s prime-time broadcast — featuring Mr. Phelps’s eighth gold medal win — was its most-viewed Saturday program in 18 years. From 11 to 11:30 p.m., when the Americans swam in their medal-winning medley relay, 39.9 million viewers were watching, according to Nielsen Media Research.

That would have been from 8 to 8:30 p.m., if aired live on the West Coast. Would that have been so awful? Half the time, there's nothing good on until 10 p.m. ET, so give the West Coast a live feed then (7 p.m. PT), and throw all the crap in tape-delayed later. Better to tape-delay some stuff than everything, especially when things are finishing around 1 a.m. ET.

Clearly people are watching the Olympics, and talking about them. And I am freaking tired of having to avoid the entire internet after 5 p.m. PT to avoid Olympic spoilers. I complained to nbcolympicsfeedback@nbcuni.com, but they shockingly haven't emailed me back. Lo, how I miss the CBC!